
508K
YouTube views
18.5K
Likes · 3.6% like rate
146x
Views vs channel subscribers
The brief
Take a track 500,000 people know by heart and make the turning points land again.
Written and directed by L Peart with co writer Rajab, produced by Scott Davis, shot by Quason Matthews and cut by Jonathan Stirling. Released on YouTube on 3 November 2024 by Leon Films, a channel with under 1,000 subscribers at the time.
The film reached 508,723 views, 18,544 likes and 498 comments. A 3.6 percent like rate and 146 times the channel subscriber base. The top comment is about the gap between production quality and channel size. The second is about the song being cinematic already. The audience arrived through the Dave fanbase and stayed for the fidelity: casting matched the faces people had imagined, and the turning points still caught them off guard.
The film
“You would think this is a massive channel by the production quality but no, you have less than 1k subs. This is a prime example.”
Credits
Featuring
Lesley: hxhbethlehem · Jason: Choppz LDN · Hannah: Liz Millward · Dave: Braulio Chimbembe
Thanks
Writer and director L Peart · Co writer Rajab · Producer Scott Davis · DOP Quason Matthews · Editor Jonathan Stirling · Colourist Mackenzie Taylor · Music Ross Baillie Eames